Dashword review: Content research, briefs and draft scoring for SEO teams, with API and MCP access
Content research, briefs and draft scoring for SEO teams, with API and MCP access
Starts at $99/mo, free plan: yes, free trial: A free report when you sign up, no credit card required, prices checked on October 20, 2026.
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What Dashword does
Dashword is a content marketing tool that researches the pages ranking for a keyphrase and turns that research into a brief. Writers get competitor outlines in one place, plus the topics and questions to cover. Drafts can then be scored, and the vendor says scoring is free and unlimited, because only reports use credits.
The product also covers what happens after publishing. It tracks traffic trends and alerts you when a page is losing traffic or getting none, generates new keyword reports weekly, tracks page rankings, and imports pages automatically with a web crawler. Both an API and an MCP server are included on every plan, so an AI agent such as Claude or Cursor can create a report, read the brief and score a draft.
Pricing has two published plans. Startup costs $99 per month and includes 30 content reports, 5 user seats, Content Briefs and an AI Writer with 100k words. Business starts from $349 per month and includes 100 content reports, 10 user seats, bulk report creation and Single Sign-On (SSO). New sign-ups get a free report with no credit card required. The pricing page mentions a 20% discount for annual billing, arranged by contacting the vendor, and says subscriptions can be cancelled at any time with no minimum contract.
- Content briefs built from ranking-page research
- Competitor outlines in one place
- Free, unlimited draft scoring
- MCP server and API for AI agents
- Traffic-loss alerts for published pages
- Weekly keyword reports
- Keyword rank tracker
- Automatic page import by crawler
Pros and cons
Pros
- Scoring drafts is free and unlimited; only reports use credits
- API access and an MCP server are included on every plan
- Covers briefs, optimization and post-publication monitoring in one tool
- Subscriptions can be cancelled at any time with no minimum contract
Cons
- Cheapest published plan is $99 per month
- Business plan price is shown only as 'from' $349 per month
- Annual billing discount of 20% is arranged by contacting the vendor, with no annual price listed
- Plans are capped by content reports (30 on Startup, 100 on Business) and user seats
Our take
Dashword fits SEO and content teams that want research, briefs and draft scoring in one place, especially those who plan to hand the work to an AI agent through the MCP server or API. Unlimited scoring suits heavy editing, since only reports consume credits. It is less clear for solo writers on a tight budget: the cheapest published plan is $99 per month, and the page gives no details about what a free account includes beyond one report. The Business price is shown only as a starting point, so larger teams should confirm the real cost. Annual pricing is not published as a figure.
Comparisons and lists with Dashword
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Coming soon — we are writing comparisons that include Dashword.
Dashword pricing
| Plan | Monthly billing | Annual billing (per month) | Limits / what’s included |
|---|---|---|---|
| Startup per month | $99 | — | 30 content reports; Optimize ~30 pieces of content; 5 user seats; AI Writer (100k words) |
| Business from, per month | $349 | — | 100 content reports; Optimize ~100 pieces of content; 10 user seats; bulk reports creation; Single Sign-On (SSO) |
Free trial: A free report when you sign up, no credit card required. Free plan: yes.
Prices checked on on the official Dashword pricing page. “—” = not published.
All Dashword plans, limits and annual prices →
Frequently asked questions
How much does Dashword cost?
Startup is $99 per month and Business is from $349 per month. The pricing page also mentions a 20% discount for annual billing, set up by contacting the vendor.
Can I try Dashword for free?
Yes. The vendor says you get a free report when you sign up, and no credit card is required.
Does Dashword have an API or MCP server?
Yes. Both are included on every plan, so MCP clients such as Claude and Cursor can create a report, read the brief and score a draft.
What happens to my data if I cancel?
You can still access your data, but you cannot generate additional keyword reports. You can cancel at any time and there is no minimum contract.
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