Search Atlas review: Automates SEO, AI search visibility, ads and content for brands and agencies
Automates SEO, AI search visibility, ads and content for brands and agencies
Starts at $99/mo, free plan: no, free trial: 7-day free trial, prices checked on October 20, 2026.
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What Search Atlas does
Search Atlas is a marketing platform that tries to run most of the routine work for you. Its OTTO SEO skill detects technical and on-page problems on a connected site, deploys fixes and keeps monitoring. Other skills cover content writing and publishing, landing pages, Google Ads, Meta ad campaigns, Google Business Profile upkeep and tracking of how a brand appears in AI answers from ChatGPT, Gemini and Google AI Mode. Agencies get white-label dashboards and reporting from the Pro plan upward.
Pricing is paid, with no free plan listed; instead there is a 7-day trial. Starter costs $99 per month billed monthly and covers 1 project and 1 seat. Growth costs $199 per month billed monthly, adds AI visibility tracking and ad studios, and allows 2 projects and 3 seats. Pro costs $399 per month billed monthly, with 4 projects and 5 seats. Agency starts from $999 per month billed monthly, with 10 projects and 10 seats.
Usage is measured in Universal Credits, a shared monthly pool that every action draws from: 50,000 on Starter, 120,000 on Growth, 400,000 on Pro and 1,000,000+ on Agency. Every plan can publish to any CMS, including WordPress, Shopify and Webflow. The pricing page does not show discounted yearly rates.
- Automated technical and on-page SEO fixes (OTTO SEO)
- AI answer visibility tracking across ChatGPT, Gemini and Google AI Mode
- Google Ads campaign management (Smart Ads)
- Content research, writing and publishing (Content Genius)
- Landing and e-commerce page builder (Website Studio)
- Google Business Profile management (GBP Galactic)
- Site health scoring and scheduled re-crawls (Site Auditor)
- White-label dashboards and reporting on Pro
Compare
Pros and cons
Pros
- One platform covers SEO fixes, content, Google and Meta ads, local profiles and AI answer tracking
- 7-day trial lets you test before paying, with free 1-on-1 onboarding
- Every plan publishes to any CMS, including WordPress, Shopify and Webflow
- Pro adds white-label dashboards and reporting for client delivery
- Plans scale clearly: Starter $99, Growth $199, Pro $399 per month billed monthly
Cons
- No free plan; only a 7-day trial
- No yearly-billed prices are shown on the pricing page
- Agency is priced 'from $999' per month and routes to sales, so the full cost is not published
- AI visibility tracking and the ad studios begin at Growth; Starter has 0 LLM Visibility projects
- Starter allows only 1 project and 1 seat, and a shared credit pool caps total usage
Our take
Search Atlas suits small brands that want one subscription covering SEO, content, ads and local listings, and agencies that need white-label reporting and several client projects. The plans scale mainly by credits, projects and seats, so heavy users should check whether the credit pool matches their workload. It is less suited to anyone looking for a free tier, since only a 7-day trial is offered, or to buyers who want yearly pricing, which the pricing page does not show. White-label features start at Pro, and Agency pricing is a starting figure with a sales conversation, so the final cost for large portfolios is unclear.
Comparisons and lists with Search Atlas
Coming soon
Coming soon — we are writing comparisons that include Search Atlas.
Search Atlas pricing
| Plan | Monthly billing | Annual billing (per month) | Limits / what’s included |
|---|---|---|---|
| Starter per month | $99 | — | 50,000 Universal Credits a month; 1 project · 1 seat; Tracked Keywords 2,000 |
| Growth per month | $199 | — | 120,000 Universal Credits a month; 2 projects · 3 seats; Tracked Keywords 3,500 |
| Pro per month | $399 | — | 400,000 Universal Credits a month; 4 projects · 5 seats; Tracked Keywords 6,000 |
| Agency from, per month | $999 | — | 1,000,000+ Universal Credits a month; 10 projects · 10 seats; Tracked Keywords 50,000 |
Free trial: 7-day free trial. Free plan: no.
Prices checked on on the official Search Atlas pricing page. “—” = not published.
All Search Atlas plans, limits and annual prices →
Frequently asked questions
How much does Search Atlas cost?
Starter is $99 per month billed monthly, Growth is $199, Pro is $399, and Agency starts from $999, all per month billed monthly. Yearly-billed prices are not shown.
Is there a free plan or trial?
No free plan is listed. A 7-day trial is offered, with free 1-on-1 onboarding.
What are Universal Credits?
They are the monthly usage budget of a plan. Every action draws from one shared pool: 50,000 on Starter, 120,000 on Growth, 400,000 on Pro and 1,000,000+ on Agency.
Can it publish to my CMS?
Yes. Every plan connects and publishes to any CMS, including WordPress, Shopify, Webflow and custom stacks.
Which plan includes white-label reporting?
White-label dashboards and reporting are included from the Pro plan, which also has 4 projects and 5 seats.
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