Wix review: Website builder with AI creation, hosting, domains and business tools; free plan available

Website builder with AI creation, hosting, domains and business tools; free plan available

Custom (contact sales), free plan: yes, prices checked on October 29, 2026.

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What Wix does

Wix is a website builder that combines site creation, hosting, domain registration and business tools in a single account. You can start a site from a text prompt using the AI builder, then adjust layout, visuals and content in a drag and drop editor. Templates are available as a starting point if you prefer not to begin from a prompt.

Beyond the site itself, the official pages describe tools for running a business online: a scheduling system for bookings and staff, payment acceptance, eCommerce for stores, email marketing campaigns and a set of SEO tools. Wix also lists AI agents, each aimed at a distinct business function, plus AI helpers for text and images.

Pricing is freemium. Creating a site is free, and the Free plan costs $0 with no credit card required. Paid Premium plans are Light at $17.77 per month billed yearly, Core at $29.77 per month billed yearly, Business at $39.77 per month billed yearly and Business Elite at $159.77 per month billed yearly. The pricing page notes that these displayed prices are for yearly subscriptions paid in full at purchase, and that prices and currency vary by location.

Plans differ in storage and collaborators: Light has 2 GB and 2 site collaborators, Core has 50 GB and 5, Business has 100 GB and 10, and Business Elite has unlimited storage and 100 collaborators. Most Premium plans include a free domain for 1 year, usable only for a new domain bought from Wix. A 14-day refund window applies to the first Premium upgrade. Enterprise plans are quoted individually through a demo request.

  • AI site creation from a prompt
  • Drag and drop editor
  • Domain registration
  • Web hosting
  • Email marketing campaigns
  • SEO tools
  • Scheduling and bookings
  • eCommerce store building
  • AI agents for business functions

Official video

What is a domain name? And why your business needs one · by Wix ·
The player loads only when you press play.

Pros and cons

Pros

  • Free plan at $0 with no credit card required, so you can build before paying
  • AI builder creates a site from a single prompt, with a drag and drop editor for refinement
  • Hosting, domain registration, SEO tools and email marketing are available in the same account
  • Most Premium plans include a free domain for 1 year
  • 14-day refund window on the first Premium upgrade

Cons

  • Only yearly-billed per-month prices are shown; no monthly-billed prices are published
  • Displayed prices exclude applicable taxes, and the final price appears only at purchase
  • The free domain voucher works only for a new Wix domain and must be redeemed within 60 days
  • Light plan has 2 GB storage and 2 site collaborators
  • Enterprise pricing is not published and requires booking a demo

Our take

Wix fits people and small businesses that want one place for a website, domain, hosting and basic business tools, and that like starting from an AI prompt or template before editing by hand. The free plan lets you build before paying. The trade-offs are on the pricing side: the pages show only yearly-billed per-month prices, taxes are extra, and the free domain voucher is limited to a new Wix domain. Larger organizations will need to request Enterprise pricing, since no figure is published. Anyone who needs a specific integration or platform support should check beyond these pages, because they do not list those details.

Coming soon

Coming soon — we are writing comparisons that include Wix.

Wix pricing

Wix plans and prices (USD)
PlanMonthly billingAnnual billing (per month)Limits / what’s included
FreeFree—No credit card required; Wix branding stays on the site and a custom domain needs a Premium plan
Light per month billed yearly—$17.77Free domain for 1 year; 2 GB storage space; 2 site collaborators
Core per month billed yearly—$29.77Free domain for 1 year; 50 GB storage space; 5 site collaborators; accept payments; basic eCommerce
Business per month billed yearly—$39.77Free domain for 1 year; 100 GB storage space; 10 site collaborators; standard eCommerce
Business Elite per month billed yearly—$159.77Free domain for 1 year; unlimited storage space; 100 site collaborators; advanced developer platform

Free trial: none listed. Free plan: yes.
Prices checked on on the official Wix pricing page. “—” = not published.

All Wix plans, limits and annual prices →

Frequently asked questions

Does Wix have a free plan?

Yes. Creating a site is free, and the Free plan costs $0 with no credit card required. Connecting your own domain and removing Wix branding needs a Premium plan.

How much do the Premium plans cost?

Light is $17.77 per month billed yearly, Core is $29.77, Business is $39.77 and Business Elite is $159.77, all per month billed yearly. Prices vary by location and exclude applicable taxes.

Is there a refund if I upgrade and change my mind?

Yes. You can cancel within 14 days of the initial upgrade to a Premium plan and receive a full refund.

Do I get a free domain?

Most yearly or multi-year Premium plans include a free domain for 1 year. It is valid only for a new domain purchased from Wix and is redeemable within 60 days of purchase.

What does Enterprise cost?

Pricing is not published on the official site. It varies by project scope and you need to book a demo to find out more.

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