MakeUGC review: AI video and image ad studio with AI actors, several models and an API
AI video and image ad studio with AI actors, several models and an API
Custom (contact sales), free plan: no, free trial: Any plan can be tried for $1; trial duration and renewal amount are shown at che, prices checked on October 20, 2026.
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What MakeUGC does
MakeUGC is an AI studio for making advertising videos and images. You can start from a script, a prompt, a product URL or a reference ad, then pick one of more than 1,000 AI actors, or clone your own face, to deliver the lines. The site also lists product-in-hand videos, motion control, cinematic and animated clips, B-roll, style templates and image ads, with an editor for captions, music and trims.
Video generation runs through models from other companies, including Seedance 2.5, Veo 3.1 and Kling, and credits work across the whole catalog. For repeat work there is a Content Library of UGC ad formats, an Ad Remake tool, batch mode for 10 variations at once and a node-based canvas called AI Flows. Voices cover 50+ languages.
There is no stated free plan. Instead, any plan can be tried for $1, and checkout shows the trial length and renewal amount. Starter is $29 per month billed yearly, Growth is $39 per month billed yearly and Pro is $79 per month billed yearly. Credits are 500, 1,000 and 2,000–5,000 per month respectively, shared with the API, refreshed monthly and not rolled over. Enterprise has custom pricing through sales. API and MCP access come with every plan.
- AI actors for script-to-video ads
- Product-in-hand videos
- Video generation with Seedance 2.5, Veo 3.1 and Kling
- Image ads and product shots
- Batch mode for 10 variations at once
- AI Flows node-based canvas
- Content Library and Ad Remake
- Voices in 50+ languages with voice cloning
- Editor for captions, music and trims
- API and MCP access
Pros and cons
Pros
- More than 1,000 AI actors, plus options to clone yourself, are listed for talking-actor ads
- Video, image ads, editor, batch mode and AI Flows are covered in one studio
- API and MCP access are included in every plan at no extra cost
- Any plan can be tried for $1 before the full price applies
- Enterprise tier with custom credits and volume API pricing exists for larger teams
Cons
- No free plan is stated on the pricing page
- Monthly-billed prices are not shown, only per month billed yearly rates
- Credits are shared with the API, refresh monthly and do not roll over
- Starter allows one generation at a time per media type and exports only 480p and 720p
- Enterprise pricing is not published; it requires contacting sales
Our take
MakeUGC suits marketers, brands and agencies that want actor-led ad videos, product shots and variations from one credit balance, and that may also want to automate output through the API. The tiered credit allowances and actor counts make it easy to match a plan to volume. It is less clear for anyone who wants a permanent free tier, since the pages describe a $1 trial rather than a free plan. Monthly-billed prices are not shown, only yearly-billed per-month rates, so budgeting for flexible billing needs a check at checkout. Credits do not roll over, so unused allowance is lost each month. Starter also limits output to one video and one image at a time, which matters for teams producing many ads.
Comparisons and lists with MakeUGC
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Coming soon — we are writing comparisons that include MakeUGC.
MakeUGC pricing
| Plan | Monthly billing | Annual billing (per month) | Limits / what’s included |
|---|---|---|---|
| Starter per month, billed yearly | — | $29 | 500 credits per month, 1 video and 1 image in parallel, 480p and 720p export, 0 custom AI avatars |
| Growth per month, billed yearly | — | $39 | 1,000 credits per month, 10 videos and 10 images in parallel, HD, 2K and 4K export, 1 custom AI avatar |
| Pro per month, billed yearly | — | $79 | 2,000–5,000 credits per month, unlimited parallel jobs, HD, 2K and 4K export, 3 custom AI avatars |
Free trial: Any plan can be tried for $1; trial duration and renewal amount are shown at che. Free plan: no.
Prices checked on on the official MakeUGC pricing page. “—” = not published.
All MakeUGC plans, limits and annual prices →
Frequently asked questions
Does MakeUGC have a free plan?
The pricing page does not state a free plan. It offers a $1 trial on any plan, and checkout shows the trial duration and renewal amount.
How much do the plans cost?
Starter is $29 per month billed yearly, Growth is $39 per month billed yearly and Pro is $79 per month billed yearly. Enterprise uses custom pricing through sales.
Is the API a separate purchase?
No. API and MCP access are included in every plan at no extra cost, and API calls use the same credit balance as the studio.
How do credits work?
Each generation costs credits based on its model, duration and resolution. Credits are shared across the studio and API, refresh monthly and do not roll over.
Can I cancel?
Yes. You can cancel anytime to stop the next renewal, and access continues until the end of the paid period.
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