Spira AI review: AI social media manager that creates, schedules and publishes posts for brands

What Spira AI does

Generates social media images, videos and posts with AI agents, then schedules, publishes and tracks them for brand channels.

Spira AI is a social media automation platform that brings content creation, scheduling, publishing and performance tracking into a single product. Its homepage presents a creative agent that makes, posts and grows channels around the clock, and names founders, marketers, ecommerce teams, creators and local businesses as the audience.

For creation, it provides templates, a selection of image and video models, and a node-based workflow tool. Brand Machine acts as a cloud workspace where agents store files, memory and skills, while Influencer Agents are AI personas that carry a brand context. The pricing page lists generating and scheduling posts to TikTok, X and LinkedIn, and the site also describes a content calendar and account analytics.

Pricing is credit-based and freemium. The Free plan has up to 50 credits and limited trial access to premium features, with no credit card required. Creator is $15 per month billed monthly or $12 per month billed yearly, and includes 3 Influencer Agents. Growth is $59 per month billed monthly or $39 per month billed yearly, and adds unlimited social account automation. Enterprise is custom-priced and lists API Services and a done-for-you service. Prices are shown in USD.

Subscription credits expire at the end of each credit cycle and do not roll over. More credits can come from an upgrade or from credit packs. Subscriptions are generally non-refundable. The homepage also says every post is labeled as AI-generated.

The homepage shows a Product Hunt badge for Spira Maxima, «#1 Product of the Week». Product Hunt lists the Spira Maxima launch as Launch of the Week and Launch of the Day for October 5th, 2026 (source: producthunt.com/products/spira-ai/awards, checked 2026-10-21).

• Brand Machine workspace for agent files, memory and skills
• Influencer Agents with persona and brand context
• Node-based AI workflow tool
• Post generation and scheduling to TikTok, X and LinkedIn
• AI-assisted content calendar
• Account data analytics
• Access to multiple video and image models
• Unlimited video downloads on paid plans

Our take

Spira AI fits small teams, creators and ecommerce brands that want one place to generate media, schedule it and review results instead of switching between several apps. The Free plan allows a trial before paying, and both Creator and Growth show a lower price when billed yearly. The trade-offs are the credit system, where unused credits expire every cycle, and the missing list of supported platforms, since the homepage FAQ still contains placeholder text. Scheduling to TikTok, X and LinkedIn is listed under Growth, while Creator lists post generation only. Refunds are generally not offered, so the Free plan is the sensible place to start. API access is listed under Enterprise, which has no published price.