Six catalog options for selling marketing software under your agency's brand, from all-in-one platforms to single-purpose SEO, monitoring and AI-agent tools. Includes the price of each white-label tier and steps to brand GoHighLevel and switch on SaaS Mode.
Agencies use white-label marketing software in two ways. Some resell a whole platform under their own brand as a monthly subscription, with CRM, funnels, email, texting and websites. Others keep their main stack and add one branded tool to an existing retainer, such as SEO reports, brand monitoring or AI voice agents. Before choosing, check four things. Which plan unlocks white-labeling? It is often not the entry plan. What exactly is rebranded: the login domain, reports, emails or the mobile app? Can you bill clients through the platform? Which usage fees sit on top of the subscription? This page lists six tools from our catalog that describe white-label options on their official sites. They are ordered by how much of an agency's marketing stack each one covers. Facts and prices come only from vendor pages and help centers checked on October 20, 2026. The steps walk through branding GoHighLevel and switching on its SaaS Mode.
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SimvolyGoHighLevel covers the widest marketing stack and lets you sell it as your own subscription on Agency Pro; Simvoly's white-label plans start at $59/month billed annually. No tool here has a free white-label tier for the full platform.
It covers CRM, funnels, websites, email and SMS, calendars, reputation and AI in one platform. Agency Pro adds SaaS Mode, so you can sell it as your own subscription and rebill usage at a markup.
When to pick it: If you want to sell a complete marketing platform as recurring software, not only services.
White-label plans rebrand a builder for websites, funnels, e-commerce, email automation and a CRM. Clients can register, pick a template and subscribe to your plans without your involvement.
When to pick it: If your clients mostly buy websites and funnels and you want a do-it-yourself product.
The Pro plan adds white-label dashboards and reporting to an SEO platform. Setup uses your own URL and logo, with Search Atlas hidden from dashboards, PDF reports and client portals.
When to pick it: If SEO and AI-search visibility are the services you sell.
All three agency plans include white labeling and usage rebilling for voice and chat AI agents that connect to HighLevel, Salesforce, calendars and other systems through APIs and webhooks.
When to pick it: If you want to add AI phone and chat agents to your client offers.
The Expert plan sends fully white-labeled monitoring reports. The partner program offers a white-label app on your own domain, with custom subscription plans for your customers.
When to pick it: If you sell brand or reputation monitoring as a separate service.
None of these tools has a free plan.
| Criterion | GoHighLevel | Simvoly | Search Atlas | Assistable.ai | BrandMentions | Checked |
|---|---|---|---|---|---|---|
| What you resell | All-in-one: CRM, funnels, websites, email and SMS, calendars, reputation, AI source | Websites, funnels, e-commerce, email marketing, CRM, appointments source | SEO and AI-visibility platform with reports and client dashboards; SEO services source | AI voice and chat agents source | Brand and social monitoring app and reports source | |
| Plan that unlocks white-label | SaaS Mode on Agency Pro; whitelabel desktop domain set in Agency settings source | WL Basic and higher source | Pro: white-label dashboards and reporting; Agency adds client portals source | All three agency plans source | Expert: white-label reports; Enterprise and partner program: white-label app source | |
| Client billing | Yes — SaaS Mode subscriptions; usage rebilling with markup on Agency Pro source | Yes — your own plans with your payment processor source | Resell SEO services at your own pricing source | Usage rebilling on all agency plans source | Custom subscription plans for your customers (partner program) source | |
| Client accounts included | 3 sub-accounts (Starter); unlimited (Unlimited, Agency Pro) source | 1 project; extra projects from $8/month on WL Basic source | 4 projects, 5 seats (Pro) source | Up to 3 / up to 10 / unlimited subaccounts source | Separate projects per client; 10 users on Expert source | |
| Trial or free tier | 14-day free trial on the pricing page; help center says no free trial for Pro source | Free trial, no credit card required source | 7-day trial source | Not stated on official site | 7-day free trial source | |
| From (official pricing) | Starter $97/month; Agency Pro (SaaS Mode) $497/month source | WL Basic $59/month billed annually or $69 every month source | Pro $399/mo billed monthly (first plan with white-label) source | Startup $225/month for up to 3 subaccounts, plus usage source | Expert $499/mo billed monthly; $399/mo billed annually source |
Facts from the vendors' official pages, checked on the date in the last column. Prices are what the vendor published on that date.
Starter ($97/month) includes 3 sub-accounts. Unlimited ($297/month) removes the sub-account cap and rebills phone and email without markup. Agency Pro ($497/month) adds SaaS Mode, automated sub-account creation and rebilling with markup.
In your agency account open Settings > Billing and click 'Want to Modify/Cancel Subscription?'. Then select Upgrade Your Plan, choose monthly or annual billing, select Agency Pro and confirm the payment.
At your DNS provider, create a CNAME for a subdomain such as app.yourdomain.com with the target whitelabel.ludicrous.cloud. If you use Cloudflare, set the record to DNS only so SSL can be issued.
Go to Agency View > Settings > Company > Whitelabel > Whitelabel Domain, enter the full subdomain and click Update. In Company settings, upload your logo and add your Privacy Policy and Terms & Conditions URLs. SSL is issued automatically once DNS points to the right target.
From the Agency Dashboard open Account Snapshots and click Create New Account (+) next to a snapshot. Each new client account then starts with the funnels, workflows, calendars and settings packaged in that snapshot.
Connect your Stripe account to the agency account, activate SaaS Mode for a sub-account and request your client's card by link. Then enable phone rebilling on the Manage Client page. The client's card, not yours, must be on the sub-account.
It is marketing software you sell under your own brand. GoHighLevel, for example, lets you run the desktop app on your own domain with your logo, and on Agency Pro you can sell subscriptions to clients through SaaS Mode.
Yes. GoHighLevel includes workflow automation and, on Agency Pro, SaaS Mode for reselling. Simvoly's white-label plans include email campaigns and automation flows, with 500 marketing subscribers on WL Basic.
Assistable includes white labeling and usage rebilling for AI voice and chat agents on all three agency plans. GoHighLevel lists Conversation AI and Voice AI among its features, with usage-based charges.
Simvoly's white-label plans include email campaigns, automation flows and segmentation. Extra subscriber add-ons start at +500 subscribers for $9 per month, and each subscriber allows 12 emails per month.
Search Atlas includes white-label dashboards and reporting from the Pro plan at $399/mo billed monthly. The Agency plan, from $999/mo billed monthly, adds client portals and branded dashboards.
On this page: a full marketing platform (GoHighLevel), a website and funnel builder (Simvoly), SEO software (Search Atlas), AI voice and chat agents (Assistable) and brand monitoring (BrandMentions).
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